My Search Engine Optimization Ethos (SEO)
Techniques
What I give you is complete transparency throughout the whole design process. I will even let you know exactly what I’m doing with the site whilst I design it. I will be using a range of specialized optimization techniques that not a lot of my competitors know about and I’m sure I will give you a distinct advantage in the long run. What I don’t promise you is instant success as it always takes time for Google to index your site which recognizes your site as being a comprehensible and a viable source for the desired information. This in turn means you must have a good Domain name. I strongly recommend that if you’re just starting up your business or you already have a business but you’re just thinking about starting a website then please don’t buy your own domain then come and contact me, as I will no doubt change it for a more competitive search term, or a more realistic one at least. All it will mean is that you will be out of pocket around $17.00 or so, so overall it’s usually a bad idea.
Competition
Something that other website designers don’t tend to do is show you how to manage and operate the site after design. Even after receiving the website most clients still don’t even understand how to change little details on the site like for example, pricing or dates which tend to change on a month to month basis. The reasoning behind this is so that you have to keep on calling up the website designer and asking him to change trivial details and then he charges you $50.00 or so, this is just to change the font or a little bit of text.
My Ethos
Why am I being so generous you may ask? Well I prefer to take the more honest outlook on my business and since I’m relatively new and I’m still learning from my experienced website design tutor, I believe that it’s only fair for me to give you as much help as possible. Hopefully this content will encourage you to invest in me rather than the fake and deceiving designers that loiter around the web looking for weak and inexperienced people who are searching for a new website design.
What I charge for my Low Cost Website Design and SEO
Quality Design
You may have checked the “Rates” page and if you haven’t any past expereience of website design then you may think that my rates are high, although that’s the sort of price you’re looking at for a good website. Most of my competitors who use the same techniques that I do usually charge around $2000.00 – $3000.00.
Great SEO
You may have seen some of these design websites that are on the front page who offer you a brand new website for something in the region of $250.00. This may look appealing for someone who doesn’t really know anything about website design, as most people unfortunately don’t. If you do know a few things about website design then you will see with just a little in depth scrutiny that there are many, many hidden price tags that they don’t tell you about in the preliminary stages of your agreement. The most common price not to be mentioned is the domain name and hosting costs. Also these designers don’t even offer to generate any content. Rather they will just create a basic shell and copy and paste all the images and content you give them onto the empty site. Finally they might add a few keywords and make sure the H1's and H2's are optimized then hand over the site that may look good at the start, but you will soon realize how useless it is and how you’ve wasted $350.00 on something that may look quite pretty but is of no commercial value. You will find out after a few months that nobody is ever going to find it because It’s either not been designed properly in terms of optimization, or because the search term or domain name isn’t relevant to any popular searches. It may even be something simple such as the aesthetics of the site which are unattractive and people are albeit visiting your site, yet from this you will only achieve a high bounce rate because it’s not what the client was looking for, or it was but other sites look better so they will opt to choose your competitor instead.
These are a few reasons as to why I feel that I am the more logical choice for you and you business.
Good Content and Punctuation are Essential for SEO
Unlike many website designers I am fully capable of generating content for your business. I am a British citizen and was fully educated there. Consequently this gives me a relatively good range of vocabulary in the English language which is what clients really need to see when they’re browsing through your site. Some spelling mistakes or slight carelessness in formatting can make all the difference from a client choosing you or a competitor. This is where I find I have a skill that can be quite useful for business owners (especially in the Arusha area). This content is much easier to generate if I have a lot of information on the business which can be sent via E-mail or Skype. What I personally find to be a lot more effective is if I can actually come and visit the premises as it gives me a much clearer understanding of what I’m writing about whilst I’m in the content phase.
Advantages in terms of Design and SEO
Consultation
Throughout the process I will give you full consultation as the design phase is in motion. Right now I’m located in Arusha in Tanzania and I would very much like to work on businesses that operate in Arusha as it will be convenient for me to come and visit and take some high quality images on a Canon SX30IS attached to a tripod. Obviously this isn’t free so feel free to check my rates, which you will find on the “Rates” page at the top of the Homepage. Being a business in Arusha will also give you an advantage as I will be able to have a meeting with you physically, so therefore we could sit down and discuss what the business has to offer and what your thoughts are on how it should be marketed and even who it should be marketed to.
General Information
Previous clients have kindly given me the option to stay for a few nights to take images in order to get the best weather conditions for the pictures, however, weather permitting it should only take me one day for the images and the next day I’ll get started on the site immediately. Throughout the process I will give you full consultation as the design phase is in motion. If I already have a client then unfortunately you’re going to have to wait until I’ve finished with that particular website. The reason I use this methodical process of going through my clients systematically is because I like to be focused on what that business wants and what its aims are and what I should be writing about, as if it were my own business. Having other projects running at the same time can be distracting and I feel it doesn’t give you the best results. This is just my personal opinion and I respect anyone who thinks they can multitask this sort of scenario and come up with the same sort of quality.
Time Period
When I’m working at full speed (all day, every day) the process should take me roughly three days to complete a standard six page site. Of course this time will be extended if you want more than six fully designed pages and content, however, I’ve found that six seems to be the average that the clients are looking for for a standard website page. This website will have every detail considered and if you want to call and find out what sites I’ve worked on previously then don’t please don’t hesitate to pick up the phone and make contact. Just to warn people outside of Africa that there will obviously be a international toll on calls so I recommend Skype in this instance. You can find my Skype contact on the “Contact Us” page.
Configuration and Training from Low Cost Website Design
WordPress Design
The configuration that I use to build you site is WordPress. I seem to find it the most user friendly out of all of the other configs as they all have too much computer jargon and too much HTML coding that needs to be engraved into the digital fabric which is in effect HTML. For me programmes like Dream Weaver and Joomla are just not something you want to be working with unless you want to go through the slow and arduous process of website design that simply isn’t necessary.
Understanding WordPress
I also find that the clients take to understanding Word Press very quickly and even get into the idea of designing a website of their own afterwards! It’s really simple once you get the basics, however, it does take some skill in actually making your site recognizable with Google and making sure that people are able to find you site without necessarily looking for your site in the first place. These techniques are some little secrets that I will let you in on and I will show you where you can do better than your competitors. All you need to do is make contact and I’l be ready and waiting to pick up the phone or answer to an E-mail straight away. You have no need to worry about a slow reply because as I have an Iphone on my person at all times, so you can contact me straight away if I’m not doing something very important.